Orange County's First Mobile Cupcakery--Oh For Sweet Sakes!

It makes me happy to start the new incarnation of ZenCupcake.com with a post about Orange County's First Mobile Cupcakery, Oh For Sweets Sake! Owners and operators, Al and Lisa Johnson are two of the sweetest and hard working cupcake people you'll soon meet. I had the pleasure of meeting Lisa and Al on their first day of business back in May 2010 at the Santa Ana Artist Walk held once a month in the newly gentrified Art District of Downtown Santa Ana. Let me tell you, parking a food truck is no cakewalk. Those trucks are huge and not easy to maneuver. I introduced myself and was warmly invited inside "Cupcake Central."


Cupcakes ain't easy, especially mobile cupcakes. It's not a job for the faint of heart. It gets very warm inside the truck and space is very, very limited. You'll stand on your feet for hours and need to serve, fill orders, deal with customers. collect money and package the cupcake orders at a quick pace. Lisa shared the genesis of Oh For Sweets Sake! It took almost two (2) years of planning, experimenting with recipes and flavors, business plans, compliance with local ordinances, licensing and other red tape involved in starting up a food service business.

Nonetheless, I watched Lisa and Al open for business and serve the waiting crowd with their freshly baked cupcakes and sweet treats. Lisa and Al are true business people and aim to please. They constantly exchanged discreet verbal memos to each other on ways to improve customer flow, payment methods and the like in order to fine tune their business. In less than three (3) months, Oh For Sweets Sake! has taken off and received positive press, rave customer reviews ( including noms from this blogger) and was recently nominated for the Food Network's Favorite Food Truck giveaway. Cupcakes are hard work and it has certainly paid off for Lisa and Al's mobile cupcakery.

My latest treat from Oh For Sweets Sake! took place today at the Irvine Food Truck Summit. I arrived to a huge crowd of hungry cupcake fans clamoring for Lisa's cupcakes. Chocolate Overload was the big favorite of the day. I returned awhile later and decided to try the "Designer Twinkie." Shhh. Don't tell the cupcakes. ; )

It looked just like a Twinkie, but the Oh For Sweets Sake! version amped it up with a drizzled chocolate topping, a creamy middle and a surprise dollop of berry flavored jam tucked inside moist vanilla cake. Nom Nom Nom! Translation: Yummy!

You can learn more about Oh For Sweets Sake! on their website. You can follow their upcoming cupcake stops HERE and on Twitter. And, you can taste their vast menu of delicious cupcakes, Moon pies, designer Twinkies and other sweet treats at the upcoming OC Foodie Fest this Saturday, August 28, 2010 at the Anaheim Honda Center.

All photos by Zen Cupcake and her crappy 3G iPhone
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